Willy Prompts You Can Reuse Every Week
Short answer
The best Willy prompts name the niche, the location, the number of leads and the folder to use. Willy then runs ReachScraper's own tools to find companies, research decision-makers, write emails and report real results. Copy any prompt below, swap the details in brackets, and paste it into Willy.
These are the prompts our users repeat most. They're grouped by job: finding leads, researching them, understanding your market, running outreach and checking results.
1. Find new leads
Quick lead batch
"Find 200 [dental clinics] in [Austin, Texas] and save them to the folder [Austin Dentists]."
Large background mission
"Run a mission to collect 5,000 [logistics companies] across [Germany], city by city, into [DE Logistics]. Keep going in the background."
Grow a folder to a total
"Bring my folder [Roofers UK] up to 1,000 leads total, no duplicates."
Import a list
"Save these companies to [Trade Show Leads] and skip any I already have: [paste names or rows]."
Pause or resume
"Pause my [DE Logistics] mission for today and resume it tomorrow."
Mission check-in
"How is my current mission doing? Show saved leads and which keywords are working."
2. Deep Search and decision-makers
Deep Search a folder
"Run Deep Search on my folder [Austin Dentists]." Willy replies with a button that opens Deep Search and starts it right away.
Find decision-maker emails
"Find the owner or decision-maker emails for every company in [SaaS Founders]."
Background contact research
"Research decision-makers for my whole [Roofers UK] folder in the background and tell me how many were updated."
Single company
"Who runs [Acme Logistics]? Find their direct email."
3. Market and niche research
Pick the best niche
"Based on my Target Audience Audit, rank the best niches for me to target next."
Market analysis
"Run a market analysis for [AI bookkeeping software] in [Canada]."
Pricing check
"Analyze pricing for [my $99/month SEO service] against competitors for [US small businesses]."
Ideal customer profile
"Build my ICP from these 5 best customers: [name + why they bought, for each]."
Demand creation
"How do I create demand for [a new HR compliance app] among [mid-size manufacturers]?"
Enter a new market
"Should I expand [my CRM for gyms] from [US] into [the UK]? Give me the entry plan."
Retention and lock-in
"Analyze how sticky [my subscription meal kit] is for [busy families] and how to reduce churn."
Product outlook
"Predict where [smart home security cameras] are heading in the next 3 years."
Timing and trends
"When is the best season to sell [solar panels] in [Australia], and what macro trends matter?"
4. Write and send campaigns
Prepare a campaign
"Prepare a cold email campaign for [Austin Dentists] offering [patient booking automation]." Willy asks whether to use decision-maker, generic or all emails.
Preview first
"Show me a preview of that campaign email."
Personal first lines
"Write personalized outreach emails for the first 20 leads in [SaaS Founders] using my branding profile."
Daily limit
"Send it at 20 emails per day until the list is done."
Add new leads
"Add the new leads in [Austin Dentists] to my existing campaign, same email."
5. Track results and organize
Send stats
"How many emails were delivered, opened and bounced for [Austin Dentists] this month?"
Folder overview
"Show me how many leads are in each of my folders."
Clean up
"Move all leads from [Old Test] into [Austin Dentists]."
Sales team pulse
"How is my sales team tracking against this week's quotas?"
Autopilot
"What's the status of my Autopilot, and is a draft waiting for my approval?"
Tips for better results
Be specific about niche, location and folder. Ask for a preview before sending. Use a mission for anything over 1,000 leads or anything that should run while you're away. Willy always asks for your approval before sending emails or deleting anything.
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Related: Meet Willy, the AI sales assistant · AI Deep Search for leads · Cold email campaign tool